A collection dedicated to the Japanese fashion brand minä perhonen.
The brand’s founder, Akira Minagawa, spent some of his younger years in Scandinavia and loved its culture and style. The name minä perhonen is actually Finnish and means ” I, butterfly”. His pieces are simple but uniquely artistic, timeless more than fashionable. A lot of detail, like embroidery, goes into each garment. The fabrics are hand printed exclusively in Japan. Print designs are colourful and slightly naive, with a retro feeling.
The theme of this collection is wolves, big bad ones like from the fairy tale.